Joseph Onyero, Founder and Chief Executive Officer of Bebuzee Inc., has declared that the global AI-powered super app is in Africa to dominate the continent’s digital space.
Onyero made the declaration while unveiling the platform last Saturday in Lagos.
According to him, Bebuzee is the first super app in America, Europe and Africa, created to solve a lot of problems. It is a next-generation AI-powered app that brings together social media, entertainment, streaming, creator economy, commerce, mobility and digital services in one connected ecosystem.
“We are entering the Nollywood ecosystem not simply as another streaming platform, but with a broader vision to build digital infrastructure connecting producers, content owners, creators and audiences through streaming and digital distribution, advertising and creator revenue sharing, and global audience engagement,” he said.
He noted that with Nigeria’s creative economy valued at approximately $6.4 billion, over a million industry members represented, and Nollywood producing more than 2,500 films annually, making it one of the world’s largest film industries by volume, there is a need for greater distribution channels to help Nigerian films reach broader audiences.
The highlight of the launch was the unveiling of some leading Nollywood stars as brand ambassadors of Bebuzee. Among them were veteran actress Patience Ozokwo, aka Mama G, Ebele Okaro, Zubby Michael and Destiny Etiko. Others were Paul Obazele, Segun Arinze, Sani Danja, Jide Kosoko and the National President of the Actors Guild of Nigeria, AGN, Alhaji Abubakar Yakubu.
The unveiling of the movie stars was in line with strategic partnership agreements with leading Nollywood figures, guilds and industry organisations.
Onyero said the partnerships represent a major technology opportunity designed to connect Nollywood’s vast creative ecosystem with Bebuzee’s expanding technology platform and its multiple digital revenue engines.
According to him, the app is one digital ecosystem built for the entire world.
“Under the strategic partnerships, Bebuzee intends to develop opportunities for eligible Nollywood professionals to access verified digital profiles, global content distribution, creator monetisation, advertising revenue sharing, AI-powered tools, e-commerce and professional services,” Onyero said.
Bebuzee also plans to build towards its 100,000 Nollywood Creators Programme, creating a structured digital ecosystem for producers, actors, directors, writers, cinematographers, editors and other entertainment professionals. The launch was attended by major stakeholders and film stars.
