Says, ‘The Journey Didn’t Start Today’
Former BBNaija star and beauty entrepreneur, Anita Natacha Akide, popularly known as Tacha, has announced the launch date for her new beauty brand, Tacha Beauty, in Lagos.
The launch is scheduled for October 24, 2026, at Grace Gardens Event Centre, Lekki Phase 1, Lagos.

According to the brand influencer, the journey to launching her beauty brand did not start overnight.
“The journey didn’t start today. Makeup has always been a big part of my come-up journey and yes I’m going all out with @tachabeautyhq,” she said.
Tacha added, “Launching a brand takes more than a product. It takes vision, creativity, strategy, and the courage to bring your story to life.”
Ahead of launching her beauty brand, Tacha has been selected as one of the speakers at the upcoming Beauty In The Motherland 2026, taking place between October 5 and 7, 2026, at Eko Convention Centre, Eko Hotel, Lagos.
Speaking on the event, the reality TV star said, “We are bringing together beauty entrepreneurs, creatives, and industry leaders to share insights, inspire growth, and celebrate the journey of building impactful brands.
“Join us for conversations that explore the art of creating, launching, and growing brands that leave a lasting mark.”



